Since 2002, Stormwest has been a leader in digital marketing. With a core focus of increasing lifetime value, Stormwest's Lead Generation and Vertical Click Marketplaces have been our driving vehicles for long term sustainable client growth. Our Marketing Technology has powered some of the world's largest brands to economies of scale maximizing return on investment and paving the way for successful digital marketing campaigns.
We love programmatic. Since it's inception, marrying Audience Insight data from DMPs and proprietary data sources has been white hot. With a deep understanding of audiences and the pixels behind them, people-based marketing is our driving passion.
Our team of veterans from all over the demand generation landscape have been all over the demand and lead generation marketplace. From some of the first online lead generation forms to app downloads and continuity models, we know Demand Generation.
Others have come and gone with promises of lower customer acquisition. Stormwest has been resilient at foregoing traditional KPIs as Cost per Policy, Funded Loan, or App Download to focus on what really matters in the long term - Customer Lifetime Value.
Do you have a firecracker product you want to scale? Contact Us.
Our overarching mission at Stormwest is to provide quality consumers within industry standard acquisition cost thresholds, but to layer quality intelligence to maximize the lifetime value of consumers we acquire for our clients. Over the past 17 years, Stormwest has evolved from a direct response agency (yes, we're last-click attribution at heart) to a full-service lifetime value creator with respect for programmatic multi-touch attribution consideration with respect to longevity of customer relationships. When it comes to audience insights and data, we're a nerd herd.
We want to understand your top coveted customers and find more of them by taking a holistic approach to recognizing affinities of consumers who provide the best value long-term for your business. We learned many moons ago that the lowest cost does not translate into the best long-term results.
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Stormwest has helped us generate such a high quality user not only on the frontend, but retention over time compared to any other source that only promised app us App Store downloads. The consistency and ability to drive high quality traffic over the years has helped us grow and maintain our business and truly understand the LTV of our users.
After buying from others on a CPC basis, the pricing seemed high at first. After the initial test we noticed Stormwest's retention rate was off the charts. The CPP metric we relied on for a long time was no longer relevant, but Stormwest did their best to get us households instead of rate-sensitive policyholders.
We had a 300x600 ad unit that went unsold and we would fill with DSP advertisers for years. Once we integrated Stormwest's comparison search listings on our finance section, our monetization climbed from $8 to over $100 per thousand views.